Bass Brewers / UK
I developed Stones Bitter Draught for Bass Brewers to compete in the premium ale market.
In order to recreate the draught pressure, the cans benefited of the new “draught” widget cans. The cans black background signalled Stones Bitter Draught higher alcohol content and richer flavour
I also designed a distinctive clip-on badge for the cask conditioned product served in the pubs.
First brewed at the Cannon Brewery, Stones bitter made a triumphant return to Sheffield in the spring of 2020. The True North Brew Co. brewery has since been brewing Stones cask conditioned bitter at an ABV of 4.1%.